Microsoft MB-220 Exam : Microsoft Dynamics 365 Marketing Functional Consultant

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What Are Skills Covered in Official Exam?

The Microsoft MB-220 validation tries to educate the test-taker about a wide range of topics. Concepts like marketing configuration application, creating & managing the marketing form, and customer journey are explained easily. Overall, there are eight domains included in this exam:

• Customer journey control

  An in-service marketing consultant can hone his skills in customer journey management in such a scope. How to publish a customer journey, implement targets, and determine content types are covered by such a topic.

• Marketing forms and pages

  Creating marketing forms and marketing pages is the focused learning on the third portion. Creating & adding content, adding forms, and many other functions related to the marketing forms and pages are the learning outcomes here.

• Dynamics 365 customer voice

  The learning of this objective covers the topics like creating surveys, preview the surveys, and the management of survey responses.

• Managing events and webinars

  Ways to create events and webinars, the event team creation, set up sessions, sending invitations, speaker management, handling social media posts, and management form creation is what this area tries to explain.

• Monitoring leads, contacts, and accounts

  This section is compact and explains the fundamental expertise required for creating and managing accounts, contacts, and leads with LinkedIn.

• Marketing app configurations

  Skills essential for configuring portal integration, social media, data protection tools, portal integration, and templates can be gained effectively in this first exam domain.

• Segments and lists and their management

  A fundamental understanding of managing segments and subscription center lists is covered in an extensive manner in this objective.

• Marketing emails

  Creating a marketing email using a template, managing a subscription center, and adding mandatory fields are what a learner will gain as this segment ends.

Schedule exam

Languages: English

Retirement date: none

This exam measures your ability to accomplish the following technical tasks: configure marketing applications; manage segments and lists; create and manage marketing forms and pages; manage leads, contacts, and accounts; create and manage marketing emails; manage customer journeys; manage events and webinars; and configure Dynamics 365 Customer Voice.

Reference: https://www.microsoft.com/en-us/learning/exam-mb-220.aspx

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MB-220: Microsoft Dynamics 365 Marketing Exam Certification Path

MB-220: Microsoft Dynamics 365 Marketing Exam is foundation level Certification. As such There is no prerequisite for this course. Anyone who is having keen and familiar with Microsoft technology are well invited to pursue this certification.

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The Microsoft MB-220: Microsoft Dynamics 365 Marketing exam measures the ability of the practitioners to fulfill the technical tasks, such as customizing marketing applications; handling segments & lists; developing and handling marketing forms & pages; handling contacts, leads, and accounts; creating and handling marketing emails; handling customer journeys; managing webinars & events; customizing Dynamics 365 Customer Voice. Acing this test along with Microsoft PL-200: Microsoft Power Platform Functional Consultant leads to the Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certification.

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